The 4-Hour Workweek was turned down by 26 out of 27 publishers.After it was sold, the president of one potential marketing partner, a largebookseller, emailed me historical bestseller statistics to make it clear—thiswouldn’t be a mainstream success.So I did all I knew how to do. I wrote it with two of my closest friends inmind, speaking directly to them and their problems—problems I long had—and I focused on the unusual options that had worked for me around theworld.I certainly tried to set conditions for making a sleeper hit possible, but Iknew it wasn’t likely. I hoped for the best and planned for the worst.May 2, 2007, I receive a call on my cell phone from my editor.
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